Hello home service operators,
It’s Friday, so here’s another batch of industry news and resources for your review.
🎙 Want to sit across the table from me as my next podcast guest? Fill out this form, and my team will be in touch.
📜 Don’t fill your board with jobs. Fill your board with jobs you actually want.
🪲 Have you noticed a bug with your Local Service Ads? Google is working on it.
Run Your Entire Operation From One Platform
The right software should help your team work the way you want, from the first customer call to the final payment.
FieldPulse brings scheduling, dispatching, estimates, invoices, customer communication, job management, reporting and custom workflows into one platform. Your office can keep work moving, technicians can access what they need in the field and customers can book appointments, approve proposals and pay invoices more easily.
As your business grows, FieldPulse adapts to your processes so you can add structure without adding unnecessary complexity. And that’s what you need.
Three Tactical Blog Posts
1⃣ It’s time that you turn your service area into a moat.
2⃣ You don’t need a revolutionary idea to build a million-dollar business. You just need one of these machines.
3⃣ Marketing a $1M home service business should look a lot different than marketing a $10M business.
Three Must-See Videos
Your Yelp Profile Is Reaching Beyond Yelp
AI platforms need trusted, current information to answer homeowners searching for local contractors, and Yelp is increasingly part of that equation.
With Yelp content integrated into ChatGPT, Apple Maps, Alexa+, and Bing, keeping your profile complete and up to date can help your business get found wherever customers search next.
Three Social Media Updates
Don’t back down. You can still win.
Perfect advice for young entrepreneurs.
Big news from the private equity world.
Got questions about any of these resources? Reply to this email, and I’ll get back with you.
👊 John
Disclosure: Some of the content and links in this newsletter are sponsored or affiliate links, which means we may receive payment or earn a commission if you click through or purchase. However, all opinions expressed are entirely my own.
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