Hello home service operators,

Welcome to Q4. Here are some resources and stories to get you off to a good start.

🪴 The next HVAC upgrade could include a living wall connected to your ductwork.

💰 How do you find reliable, high-performing team members? If you don’t have an answer, I have a solution.

🧑‍💻 It’s important to choose a field service software that can scale with your business and team. Making the right choice today prevents headaches tomorrow.

Who’s Answering the Phone?

Every missed call could be your next booked job, so you need a front office that’s ready to answer.

Avoca’s human-sounding AI answers calls 24/7, handles objections, books jobs directly into your CRM, and routes emergencies to your team.

It also follows up with lost leads and past customers, helping you fill the board while your team focuses on serving customers.

Trusted by 1,000+ service businesses, Avoca gives your front office the support to keep up with demand.

Owned and Operated members get their signup fee waived.

Three Tactical Blog Posts

1⃣ Advice from the entrepreneur who grew NexGen from zero to more than $100 million.

2⃣ Channels we wrote off a few years ago are producing some of our best results, while others are getting harder to scale.

3⃣ When the call board slows down, your first instinct may be to increase your marketing budget. But should you?

Three Must-See Videos

Three Social Media Updates

A profitable business can still run out of cash.

Build your dream company. Don’t chase someone else’s dream.

GFCI exemption incoming?

Did I miss anything this week? Reply to this email and let me know.

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👊 John

Disclosure: Some of the content and links in this newsletter are sponsored or affiliate links, which means we may receive payment or earn a commission if you click through or purchase. However, all opinions expressed are entirely my own.

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