$100k+ Revenue in 9 Days

Yo,

Welcome back to Owned & Operated.

$100K from one home show? Yep, that just happened.

We just wrapped up the Great Big Home and Garden Show in Cleveland—nine days, thousands of homeowners, and an absolute goldmine for leads.

👉 200+ leads
👉 Over $100K in revenue
👉 Multiple trades (HVAC, generators, tankless, water softening) crushed across the board

Let’s talk a bit more about that, and how you can get the same results.

Today we’re covering:

• How to make your home shows drive results for you

• How ruthless budgeting can fuel you for faster growth

• The secret to attracting top talent

Special Thanks To FieldPulse

FieldPulse is a really awesome Field Service Management (FSM) platform, that helps you save hours every week and keep operations running smoothly. With features like scheduling, dispatching, invoicing, and reporting, it takes the headache out of managing the day-to-day.

Businesses using FieldPulse see an average of 78% annual growth and are saving 5-10 hours a week on administrative tasks—HUGE!

If you're looking to streamline your ops, FieldPulse is a game-changer.

👉 Book a Demo with FieldPulse to get 15% off the annual plan when you mention Owned and Operated.

How To Make a Home Show Successful

Home shows work if you know how to work them. Play it right, and you’ll walk out with thousands in revenue, not just a stack of business cards.

Here’s what we did to secure $100k:

1. Don’t Put Sales People in the Booth

We hired lead setters, not sales guys. At home shows, you need people who know how to pull homeowners in and start conversations.

2. Focus on People Over Set Up

Some set ups look GREAT. Big part of home shows.

But if you think looking good is the only way to get people walking up to speak to you, you’re wrong. You need to have people that know how to draw people in, keep them talking, and close a deal.

3. Do Giveaways

At home shows, you need to have a little something extra to bring to these events. Everyone’s doing the same thing, and the ones not giving away anything are the least interesting on the board.

We ran a killer raffle. First 100 signups got a free membership, plus a shot at a free furnace. People lined up for it.

If you’re looking for revenue ops this year, definitely take a look at implementing these 3 things into your events.

On The Pod This Week

Paul Reed from Northwest Roofing shares his journey from chasing business opportunities to running a multi-state roofing business including the route to building permanent locations and what it really takes to scale a roofing company.

Whether you're a roofing pro or just looking to grow your home service business, this episode is packed with insights you won’t want to miss.

Listen on Apple Podcasts 
Listen on Spotify
Watch on YouTube

Home Service Growth Hacks

💡 What’s New: Why weekly training will make or break your home service business.

🛠️ Industry Insights: Check out the secret to Breaking $5M with our O&O workshop.

🚀 Stay Ahead: Happy calls. What are they and how can you implement better calls.

⚡ Shout Out to Avoca ⚡

Last year we started using a new AI tool in our call center and it’s getting us some SERIOUS numbers you should know about.

• Call quality is up from 40% to 95%

• Booking percentage sitting comfortably at 85%

• Averaging 400 calls WEEKLY

Sounds great, right? Book a demo with Avoca and get these results for yourself.

👉 Book a demo with Avoca here

See you in the next one. 👊

John

Want More Owned and Operated?

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📖 Check out the go-to resource for scaling your home service business here

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